Last Updated: May 4, 2025
Welcome to Bright Steps Parenting (herein referred to as “we,” “us,” or “our”).
We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.brightstepsparenting.com, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the “Site”). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site. Information We CollectWe may collect information about you in a variety of ways. The information we may collect on the Site includes:
Personal Data
Personally identifiable information, such as your name and email address, that you voluntarily give to us when you subscribe to our newsletter, fill out a contact form, or leave comments.
Derivative Data
Information our servers automatically collect when you access the Site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Site.
Financial Data
We do not collect financial information directly. If you purchase products from our linked Etsy shop or through affiliate links (like Amazon), you are providing your information directly to those third-party vendors, whose privacy policies govern your transaction.
Data From Cookies and Similar Technologies
We may use cookies, web beacons, tracking pixels, and other tracking technologies on the Site to help customize the Site and improve your experience. This may include using third-party services like Google Analytics to understand site usage. You can control the use of cookies at the individual browser level.
How We Use Your Information
Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the site to send you a newsletter or other communications you have opted into, respond to your comments or inquiries, to monitor and analyze usage and trends to improve your experience with the site, to compile anonymous statistical data and analysis for use internally or prevent fraudulent transactions, monitor against theft, and protect against criminal activity.
Disclosure of Your Information
We do not sell, trade, or rent your personal identification information to others. We may share information we have collected about you in certain situations: By Law or to Protect Rights: If release of information about you is necessary to respond to legal process, investigate potential violations of our policies, or protect the rights, property, and safety of others.
Third-Party Service Providers
We may share your information with third parties that perform services for us or on our behalf, including email delivery, hosting services, customer service, and marketing assistance (e.g., our email marketing provider, Google Analytics).Third-Party Websites: The Site may contain links to third-party websites and applications of interest, including advertisements and external services (like Etsy and Amazon), that are not affiliated with us. Once you have used these links to leave the Site, any information you provide to these third parties is not covered by this Privacy Policy. Security of Your InformationWe use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable.
Policy for Children
This Site (Bright Steps Parenting) is not intended for use by children under the age of 13. We do not knowingly collect personal identifiable information from children under 13. If we become aware that we have inadvertently received personal information from a visitor under the age of 13 on the Site, we will delete the information from our records. The content is directed at parents and caregivers. Your Data RightsDepending on your location, you may have certain rights regarding your personal data, including the right to access, correct, or delete your personal data, or to opt-out of certain data processing. If you wish to exercise these rights, please contact us using the contact information below.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by updating the “Last Updated” date of this Privacy Policy.
Contact Us!
If you have questions or comments about this Privacy Policy, please contact us at: Bright Steps Parenting support@brightstepsparenting.com
